Start with the end in mind.
We offer marketing strategy that knows where it’s going, so you do too. Why not talk to us and find out how we can help you?
We firmly believe that no company can succeed in the long term without a good marketing strategy. It needn’t be cripplingly expensive or wildly complicated, but it must be well thought out, targeted to suit the business and created with a clear end in mind.
At Dolezal Consulting we place great importance on time spent listening to our clients, helping them to clarify their objectives and finding creative ways to market their services or products. This is why we offer UP TO TWO HOURS’ FREE CONSULTATION consultation before creating a proposal tailored to fit your business model.
Marketing & Communications Strategy
We have extensive experience working in niche markets and will help you to create a comprehensive, measurable and manageable marketing strategy for your business.
Branding & Corporate Identity
We can help you to reinforce your current brand identity, to subtly change the perception of your brand or to re-brand entirely, building a new brand image from scratch.
You can learn more at our corporate identity development programme – More than a logo. View a PDF of the leaflet here.
Website Development & Online Presence
We’ll help you make the most of online marketing channels. We can manage your website development from initial planning through to launch and advise on use of Social Media, Pay Per Click and Search Engine Optimisation.
E-Communications & E-Direct Marketing
We’ll test and implement an e-comms strategy designed to suit your client base, manage e-campaigns, newsletters and e-blasts.
Market Research
Weʼll help you to really understand your market through surveys, concept testing and focus groups.
Database Management
Weʼll cleanse and de-dupe your database, implement effective segmentation and advise on the acquisition of new data, customer profiling, targeting and recruitment.
Events & Promotion
We can arrange and promote product launches, corporate or customer events and advise on your presence and branding at trade shows.
Print & Film
We manage print campaigns, advertising and promotional films, ensuring that your brand identity is consistent throughout all media.
Case Studies
We’ve got the experience and knowledge to help your business. Here are just some of the clients we’ve worked for, and case studies of how we helped them.
About Us
Joanne Dolezal is the lead consultant at Dolezal Consulting and works with a number of handpicked specialists in web design, graphic design, search engine optimisation, copywriting, print and PR depending on the brief.
Joanne takes an intelligent, purposive, flexible approach to each individual client’s needs, taking time to really understand their dreams and concerns, offering a range of traditional marketing tools, as well as the latest digital strategies and social media. Her expertise lies in the strategic planning of integrated marketing and communications campaigns, in particular for luxury brands, specialized products and services for niche markets.
Joanne holds a BA Hons in Modern Languages from Bristol University and an MA in Marketing from Northumbria University and has extensive marketing experience gained in Travel and Tourism, Emerging Technology, Retail, Hospitality and Public Sector.
For more details on Joanne, have a look at her linkedin profile
