Here we look at how RITE applies to your email marketing, specifically Timing and Engagement. T is for Timely In email marketing timing is everything. You don’t want to be … Read more

When it comes to getting your email marketing RITE, I is for Interesting. If we fail to make our reader curious, we sometimes need to shake things up a little. … Read more

In order to make your emails relevant to the recipient, start with the subject line. In the last article it was outlined why getting your email marketing RITE (Relevant, Interesting, … Read more