Digital Strategy and Website Project Management

After all, Google is constantly updating its algorithms (lengthy strings of code that manage search results) so your website can soon become out of date, or slip down the search results (rankings).


Digital Strategy

You’ll need to invest some money and time in promoting your beautiful new website, preferably offline as well as online.

Websites, like new businesses, need to be launched AND promoted so we build robust Search Engine Optimisation into all our projects.

We are expert in Content Marketing so can propose a number of FREE tactics to drive traffic to your website. Content Marketing tactics include blogs, webinars, video, white papers, eBooks and downloadable content – for traffic and data capture.

Content Marketing also includes Social Media and Email Marketing. We can help you design your strategy, develop a detailed Digital Marketing Plan and show how you to do it in-house. Please visit our Courses page for details of our open workshops.

You may want to manage your online presence yourself. We’ll happily show you around the Content Management System and provide technical backup if needed.

You may prefer to outsource digital marketing. We will recommend experts from our small network of trusted associates. These include SEO, Pay Per Click, Display Advertising, Email Marketing, Online PR and Social Media to maximise brand awareness and traffic (customers) to your website.

Your digital strategy will need to include the key ingredients for online success: SEO, PPC, Display, online PR, social media and email marketing to maximise brand awareness and traffic to your website. We can help you develop a digital marketing strategy that balances paid, owned and earned media according to your budget.

Many content marketing tactics are low or no cost. These include blogs, webinars, video, white papers, ebooks and downloadable content. They are great for building trust, educating your target audiences, increasing traffic and data capture.

Websites are a big investment and you want to be sure it is working as hard as possible for you. Arttia Creative will show you how to track and measure your website (Google Analytics) and determine the ROI of your digital and content marketing activities.

Dolezal Consulting works with a team of highly accomplished web developers, graphic designers and copywriters. Your website development needs project management, otherwise, you will be diverted from running your business and serving your customers.

We’ve been commissioning and developing websites since 1993 across all sectors, sizes and audiences so let us save you time, money and frustration.

Working with Your Marketing Team – Mentor, Coach and Trainer

Are you a marketing manager who is keen to develop your brand online, but need help?

Or a commercial, sales or business development director who manages the marketing team?

We regularly work with in-house marketing teams who need to review and improve marketing in a number of ways. Whether as marketing mentor, coach or trainer, I will help you develop in every way.

Please take a look at our Marketing Mentor, Coach & Trainer page for more details.

Contact us for a CONFIDENTIAL chat

Visit our extensive marketing library

Access our extensive marketing and communications insight and guides.

Outstanding Project Feedback

“Jo has been a great help to New Results. Her support in mapping out a marketing plan helped us much-needed clarity on our marketing approach. She provides excellent third party advice and input that every business would benefit from. I would have no hesitation in recommending Joanne to anyone who is considering working with her”.

Nevil Tynemouth, New Results Training

“Joanne is a pleasure to work with – she has great ideas, not only on marketing, but on making a business more efficient, streamlined and, to put it in one word, better!

She is patient and takes her time to listen and understand the business she is working with.

Thanks to Joanne we have new business contacts, have been able to receive funding for projects and have more insight into our customers and can act faster to change. We are looking forward to working with Joanne in the future.”

Alex Jacobs, Northern Secrets


FREE Guide to Content Marketing

One size doesn’t fit all, especially for Science & Technology led organisations. Learn the most successful, impactful and ethical content strategies for your marketing department.