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Your FREE eBooks will:

  • Give you the key to start marketing your business today
  • Show you the most effective ways to take the first steps
  • Take the fear and confusion out of marketing

Rest assured:

  • All advice is based on real-life case studies
  • All tips and advice have been tried and tested – and shown to work
  • The eBooks are easy to use and implement

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Your Business With Ease

Top 21 Marketing Essentials

From Dolezal Consulting

Marketing MOT

From Dolezal Consulting

Content Marketing Conquered

From Dolezal Consulting

What’s in the book?

Top 21 Marketing Essentials

There’s so much advice out there it’s hard to know where to start when it comes to marketing your business. Our Top 21 Marketing Essentials is packed full of real marketing solutions for real businesses, based on our hard won experience. Take a look inside.

What’s in the book?

Your Marketing MOT

Are you worried your marketing isn’t working right now? If you think you know where the problems lie but want to be certain, our Marketing MOT will clarify what needs attention and how you can fix it now.

What’s in the book?

Content Marketing Conquered

Conquer your fear of the blank page, video screen or microphone and get the ‘Content’ habit. Designed for busy marketers and business owners like you who want to succeed online. We know how easily you can lose your way – and to stay on the right track.

  • Joanne is a pleasure to work with – she has great ideas, not only on marketing, but on making a business more efficient, streamlined and, to put it in one word, better! She is patient and takes her time to listen and understand the business she is working with. Thanks to Joanne we have new business contacts, have been able to receive funding for projects and have more insight into our customers and can act faster to change. We are looking forward to working with Joanne in the future.

    Northern Secrets Alex Jacobs, Northern Secrets
  • I have been working with Joanne for two years now, and she has been an inspiration and pleasure to work alongside. The most important thing for me was that she listened – actively listened, not an easy skill to grasp. There was no pressure or rush to get things started it was all done in my own time. Joanne had insight into where I needed to develop the business. It was done with clarity and understanding that enabled me to see where I was going. Although I had a business plan, it lacked a marketing strategy that Joanne delivered based on a depth of knowledge through research and hands on experience of working with other businesses overall. She is personable and approachable with insight into the mechanisms of human behaviour, essential when establishing who your customers are and knowing what they want from a business. Joanne is an excellent mentor for both my business and self. Long may it continue!

    Eliza Pepperpot and Co Ltd Liz Harding-Massey – Founder, Eliza Pepperpot & Co Ltd
  • Joanne provided really sound and thoughtful advice when we developed our marketing strategy. It was carefully thought out for our situation and she was prepared to roll up her sleeves to help us put it into action. We felt we had a real friend alongside us and enjoyed working with her.

    Shepherds Dene Christian Retreat House George Hepburn, OBE – Warden, Shepherds Dene
  • Black and Banton Occupational and Physical Health limited have been working closely with Joanne at Dolezal Consulting for over a year in relation to our Marketing & Communications practices. The work involved a full Audit of all marketing materials, communications, and documentation to enable us to develop a streamlined set of documentation both electronic and physical for our clients. This was followed by a thorough Competitor Benchmarking study to asses our market position. Joanne quickly delivered the work, which resulted in a much better understanding of our corporate image across all media, and we look forward to expanding our work in the near future.

    Black and Banton Occupational and Physical Health Paul Atkinson, Business Manager – Black & Banton
  • Working with Joanne was a pleasure and brought a new dimension to our marketing, developing a detailed marketing plan for us that is a template for the next phase of expansion of our business, and flexible enough to be applied to our emerging ideas.

    Northern Experience Wildlife Tours Martin Kitching, Owner – Northern Experience Wildlife Tours
  • Joanne has been a pleasure to work with. I did not feel rushed into ‘doing business’ and as the conversations explored the problems I faced, the appropriate questions and understanding evolved and the decision to work together was easy. Dolezal Consulting provided very insightful research to support the business decisions I faced and also helped me to better understand my customer, the means to reach them and the appropriate strategy to move forward. I look forward to working with Joanne again and seeing what gems of information will be turned up next time!

    Blink Collective Peter Kindness, Founder & CEO
  • Joanne has laid solid foundations for my business. Being someone with little experience of marketing I was unsure but felt completely at ease allowing Joanne to plan my marketing and communications plan. She worked hard to fully understand my vision for the business and took a holistic approach in assessing the challenges in my sector of work, photography, and how to respond to them. I now feel confident in pushing my work forward and have a clear plan for the next year and half. I felt she wanted my business to succeed as much as I did.

    John Faulkner Photography John Faulkner, Owner
  • From the outset, Joanne demonstrated a passion and enthusiasm for the business, she was part of the team and proud to be so. Combining her extensive experience within the travel industry and her marketing knowledge, Joanne delivered on her brief. We now have a web presence that truly reflects the quality of our service, have a greater understanding of what our customers value, a branded suite of marketing materials and our segmented database allows us to engage more frequently with our customers, more importantly with relevant information/updates.

    Travel Bureau Corporate Travel Anne Bromley, Corporate Director – Travel Bureau
  • Joanne has worked with us over the past 6 months devising and implementing a marketing strategy for Ru Bar:Lounge:Kitchen in Jesmond, Newcastle upon Tyne. Her input has enabled us to take our business in a new direction after a major rebrand and also to put our marketing on a more professional level. We are thrilled with the results to date and hope to continue to grow the business with Joanne’s guidance.

    Ru Bar Lounge Kitchen Sarah and Bernie Hemy Ru Bar:Lounge:Kitchen
  • Jo has been tremendously helpful to us, guiding us through the best way of surveying lapsed and current clients. We are good at attracting new clients but have a significant drop-off rate so Jo’s help has been very useful in enabling us to dispel some myths and address key issues. This has led to further development work surveying our current clients leading to improved communication and service.

    Stepney Bank Stables – Inner City Equestrian Centre Anne Brown, Service Development Officer
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