Why your Buyer Personas Need the Sales Team’s Customer Insight by Joanne Dolezal, 29th March 2018 Last time we discovered the content marketing journey from customer segmentation to buyer persona....
Why Your Sales Team Holds the Key to Content Marketing by Joanne Dolezal, 4th March 2018 Content marketing is becoming ever more important to drive sales. Regardless of the type...
Why your Sales Team holds the key to Content Marketing Video by Joanne Dolezal, 15th January 2017 Sales and content marketing? What do the sales team have to do with content...
